vörm is a storyforming agency that uncovers and shares your organization’s hidden gems.
Founded by Elke Janssens and Bart Callaerts, as a spin-off of Wombat, we aim to highlight the stories that define your company, from employee heroics to groundbreaking innovations and deep-seated values.
Our unique approach blends aesthetics with purpose, ensuring every design and piece of content is meaningful.
With 50+ years of combined experience, we specialise in B2B and internal communication, employer branding, and UX design, offering high-quality work at mid-range prices.
Our access to a diverse network of talent includes seasoned professionals and fresh voices, providing a broad range of perspectives.
At vörm, we prioritize listening to uncover stories that resonate within your company and captivate the external world, shaping them in the perfect form through visuals, sounds, or words.
Get to know the team
Elke Janssens
Managing Partner & Co-Founder
Elke brings over two decades of experience of leading creative agencies like Duval Guillaume, Happiness, LDV United, and Wunderman Thompson. Her expertise spans communication strategy, project & team management, and business development. With a passion for growth and creativity, Elke has worked with renowned brands like Amazon Workforce Staffing, De Standaard, Mercedes-Benz, Febelfin, and Carlsberg, to name a few, earning recognition through prestigious awards with 6 Effies, as well as numerous creative awards such as Cannes Lions, Eurobest Awrds, John Caples, NY Festivals, LIA Awards, Creative Belgium Awards and OneShow accolades, with a total of 53 statues in all possible metallic colours.
In 2024, Elke co-founded vörm to bring her expertise to organisations that are often overlooked by traditional advertising agencies. She believes every business deserves to tell its hidden stories in the most compelling form possible, at the right cost, and with a flexible, enthusiastic team.
Bart Callaerts
Managing Partner & Co-Founder
Bart is a creative production maestro with a rich background in audio, video, and print. His career spans over 30 years, during which he has held roles from head of audiovisual production, motion designer to art director and desktop publisher, at Duval Guillaume, Happiness, Publicis Groupe, Sabouge and Wombat. The campaigns he collaborated on, were awarded with a stunning 15 Cannes Lions along the way. Bart’s meticulous attention to detail and passion for storytelling have made him a versatile force in producing everything from corporate videos to soundscapes.
After freelancing for a decade for Wombat, Bart co-founded vörm in 2024, bringing his extensive production expertise to help businesses craft the right aesthetic forms to tell their stories.
Reach Out and Let's Form Stories Together.
You can reach us via our contact form, email, or by phone. If you’re unsure who to speak with but would like to start a conversation right away, please call Elke Janssens at +32 476 72 85 49.
We’re flexible with how we meet. Whether you prefer an in-person meeting in our office, a virtual catch-up via Zoom or Teams, or if it’s more convenient for us to come directly to you(r office), we’re ready to adapt.
Our goal is to make our first step in forming your stories through vörm as smooth and personal as possible.